What is Mixed Reality ?
The bridge between physical &digital worlds.
Mixed reality is a next-generation digital experience driven by the real-world presence of ‘intelligent virtual objects,’ enabling people to interact with these objects within their real world field of view. The rise of the internet and online shopping put brick and mortar businesses at risk, ultimately reshaping the retail industry in its entirety. Mixed reality has the potential to affect the industry to a similar extent. Mixed reality technology, delivered through a head-mounted wearable display, can provide enterprise employees with the best of both the physical and digital worlds. Users gain a real-time view of actual surroundings combined with an overlay of intelligent virtual objects that allows for new interactions through gesture- and voice-based inputs.
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How it works
UNIQUE & NOTICEABLE INCREASED CONVERSION EXTENDED BRAND ENGAGEMENT HIGHER LEAD GENERATION ELIVATED MOOD & ESTABLISH PRESENCE MORE VIRALITY OPPORTUNITIES FOR PERSONALIZATION QUALITY IMPROVEMENT INTERACTIVITY RETENTION